K&C MEDIA

OTHER SERVICES

CONTENT MARKETING

Our agency will help you increase website traffic from your online marketing channels. It will help you take people from other online channels to your website. These online marketing channels may be social media, search engines, or your email marketing efforts. Our content writers will produce relevant content to engage your audience, build trust, and influence their purchasing decisions. Our content marketing services include strategy development, content writing, editing, and publishing to your website.

By crafting compelling, valuable content that gets to the heart of your readers, you earn trust with your audience. Research shows that the more content your audience consumes, the more likely they are to buy from you. Here are a few more reasons why you should invest in content marketing:

  • Websites that produce regular content receive 8x more traffic
  • Content marketing costs 62% less than outbound marketing
  • Content marketing generates 3x as many leads as outbound marketing
  • Content marketing adopters have nearly 6x as many conversions non-adopters
  • Content marketing enhances your email marketing and social media marketing efforts

Content marketing is cheaper and an effective form of advertising. It is also proven to influence conversions. Our content marketing services will help you write content that will drive results and enhance your entire online marketing presence.

EMAIL MARKETING

In today’s online-all-the-time world, consumers are connected to digital technology 24/7Any sort of digital marketing or Internet marketing campaign is incomplete without email marketing. More than 90% of the web population still uses email so if you want to reach your target audience, email marketing still remains the most potent digital marketing tool available to online businesses.

We can create a killer email marketing strategy for you that includes highly professional emails with great content and attractive layout.

Opt-in email marketing is one of the best ways to stay in front of prospects and existing customers—92% of US adults use email, and 70% on average have used a coupon or discount from a marketing email in the past seven days.

Email Marketing: Did You Know?

  • Email, website, and social media are the top three marketing tools used by businesses: 54% email, 51% website, 48% social media.
  • Email traffic is up 16% year-over-year.
  • 92% of online adults use email, with 61% using it on an average day.
  • 61%of consumers enjoy receiving promotional emails weekly, and 28% would like emails to come even more frequently.
  • Sending four emails in a month instead of one significantly increases the number of consumers opening more than one email, Using the word ‘video’ in an email subject line boosts the open rates by 19% (Syndacast).
  • 57% of email subscribers spend 10-60 minutes browsing marketing emails during the week.
  • Subject lines fewer than 10 characters long had an open rate of 58%.

We can help you set up and use email marketing as a powerful marketing tool for your business. 

GRAPHIC DESIGN

Websites, businesses, and brands are all much more than just words and products – they’re also images and art. Graphic design is an integral part of any business and that’s as true for your company’s image and your marketing.

Why Design?

Increased Sales: 

Presenting your product or service in the best possible light is key to increasing sales. Beautiful design also improves the perceived value of your product, allowing you to demand a higher price, improving your profit margin.

Improved Comprehension and Retention:

The correct balance of copy, art and white space will increase the likelihood that your audience will read what you give them. Pairing your copy with simple yet compelling graphics will ensure that your message sticks.

Customer Confidence:

Well designed collateral materials communicate that you’re a reliable professional. This increases the client’s trust in you, helping build the emotional foundation of a successful business relationship.

Success online is multifaceted in the modern age. While sites rich in text can help you be found within search results, attracting visitors and converting sales is often influenced by the audio-visual impact.

GOOGLE ANALYTICS INTEGRATION 

Get a deeper understanding of your customers. Google Analytics gives you the free tools you need to analyze data for your business in one place.

Google Analytics Fundamentals

  • Setting up and account
  • Installing the tracking code
  • Basic terminology
  • Metrics & Dimensions
  • Creating a Measurement Plan

Google Analytics Traffic Source

  • Selecting and comparing date ranges
  • Paid search 
  • Attribution search
  • Export individual or combined reports
  • Navigating the reports 

 

One key to our continued success is our basic methodology: strategy, implementation, optimization, and training.

StrategyStrategy: We begin with a Google Analytics Audit to ensure the integrity and accuracy of your implementation, and conduct research and discovery to design a new implementation that gathers the data relevant to you.

ImplementationImplementation: This entails creating snippets of code for your website, as well as setting the parameters for the custom dimensions and metrics that were recommended during the strategy phase.

OptimizationOptimization: A continuous process of data analysis and providing insights that lead to action. Reports are studied regularly to make sure the metrics are still relevant to your goals, and data is clean.

TrainingTraining: Our Google Analytics consultants provide ongoing education and training for your team, so they can be empowered to guide your sustained success.

We set up and track website goals and conversions. We also use event tracking to improve funnels and conversion rates. We are Google Analytics certified.

WEBSITE BANNER

A web banner or banner ad is a form of advertising on the World Wide Web delivered by an ad server. This form of online advertising entails embedding an advertisement into a web page. It is intended to attract traffic to a website by linking to the website of the advertiser.

We are a specialized team of banner experts who think, design, build and dream of awesome innovative banner campaigns. With ninja-like precision and speed, we create campaigns for cool brands locally and globally.

Our goal is always to maximize the potential of your advertising campaigns and to deliver better banners than you expect.


Curious about who we have worked with? Check our clients’ page.

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